Becoming successful online writer means, your online articles are ranked high on search engines, your online articles get volume traffic, you make good money from your online articles, you are trusted as a good writer.
In order to become a successful online writer, apart from writing skills, you must also know the technologies of online writing, for example SEO, SMO Page Rank etc. The basics of ranking top on search engines and generating constant traffic from web and social media is optimizing online article for search engines and social media (SEO, SMO).
Search Engine Optimization (SEO)
Millions of articles are published every day, however some writers manage to stay on the top. How do they manage to pull volume traffic and stay top on search engines? The basics of ranking top on search engines and generating constant traffic is optimizing online article for search engines. Search Engine Optimization, or SEO in short, is a process to make your article findable on search engines.
Social Media Optimization (SMO)
Apart from optimizing online article for search engines, you must also optimizing online article for social media because social media platforms are great source for generating volume traffic. Since social media platforms like Facebook, Twitter, Google +, LinkedIn etc. are good source of traffic, you must know social media marketing.
Using Visual Media
Use of visual media such as graphics, photos and videos can burnish your online contents. When the text fails to deliver, your graphics, photos and videos can substitute the gap. Graphics and photos not only give life to the text but also help the text communicate even better. Videos are online users favorite. People prefer to watch instead of reading. Therefore, you should always use good quality relevant photos with your online article. You can also use video to make readers stay on your page longer.
Marketing and Promotion
As an online writer, you can publish your contents on websites – your own website or user-generated content websites (writing/blogging sites) – or blogs (free or paid). You can promote your work in two ways, one, by promoting the individual content (published on websites/blogs) or promoting your website and blog.
Promotion can be done through various ways, for instance:
- Social media marketing
- Email marketing
- Ezine marketing
Last but not the least, learn how to promote yourself. Great minds have always said self-promotion is bad, however, as an online writer you must become shameless self-promoter.
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